You can’t build a reputation on what you are going to do – Roger Grona – Firebird Business Consulting Ltd – Saskatoon

I was searching the internet the other day and stumbled across this quote from legend entrepreneur Henry Ford “You can’t build a reputation on what you are going to do”.

Too many times people want us or ask us to buy into what the potential could be for their business venture, idea or dream. Most times we don’t even truly know the character or background to these individuals asking us to “buy in”.

I believe I buy into people that have a track record. Their track record (reputation) must include hard work, vision, they must be a nice person, and finally they must be able to make things happen. They don’t just talk, they actually do things…..they “walk the walk and talk the talk”. I believe we look deeper into the individual after they pass these basic requirements. I look back and when I have bought into an individual or idea that I shouldn’t have, it was because they or the idea didn’t meet up to one of the 4 elements.

The best way to find out if they will do what they say they are going to do is….give that individual some action items. Do they do these actions? Or do they at least try and do the action items you asked them to do? If they don’t at least make an attempt to do these items, then walk away. My advice to the individuals that cannot produce actions is to stop wasting peoples’ time and start providing value. If you are the one asking for someone’s help, remember most times you are asking for profits from a person or company. Understand that and respect it. If you are asking for time from an individual make sure you aren’t wasting their time. Do your homework, think of questions they might ask you, and then try to have answers to those questions before you meet with them. Preparing to answer those questions will make you look like you have done your homework and have vision.

If you find that an individual does the action items you requested of them, this is probably a relationship worth building on. In most cases it develops into a long lasting business relationship or becomes a great addition to your network. People that build their reputation on actions typically know how to provide value or pay it forward.

I have built my business model on this foundation. I have built it on my track record and my reputation on these words. My advice to is do the same. Success leaves tracks, it doesn’t just appear.

Best of luck in your goals, future and to a prosperous future!!

We know how to grow businesses!

Call 306-241-6215 or email:

Rise from the ashes. Burst into flames with Firebird Business Consulting Ltd.

“You can’t build a reputation on what you are going to do”- Henry Ford

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Author: admin

Roger's expertise involves developing successful marketing plans, consulting on marketing and business sustainability and training in long term planning for a profitable future. Very successful track record building culture, sales teams and company growth goals. Firebird Business Consulting Ltd. sales consulting and marketing consulting services expertise is in next level business solutions, marketing, brand development and implementing the proper plan to achieve your goals. Our specialty in sales and marketing can allow us to work hands on in your sales development and can act as a marketing consulting firm. 7 years Senior Sales Management experience that involves setting/planning profit based sales targets (writing and executing), set and met large sales quotas. He has developed excellent media marketing plans that position the brands he worked with as industry leaders. Roger's other Senior Sales Management experience: recruited, hired, mentored, and motivated the sales team and other departments. He prepared reports by collecting, analyzing and summarizing relevant market information and then using that information to roll out effective plans. ​ - Sales Manager for larger home builder for Saskatoon, Humboldt and Prince Albert - As Sales Manager he was part of the Senior Management Team. Roger managed the sales of a very large territory that included Saskatoon, Dalmeny, Martensville, Clavet, Prince Albert and Humboldt. Priorities included positive planning and implementing of projects that were fueled by a solid marketing strategy. Consistently he identified objectives, strategies and action plans to improve processes and systems. The builder is one of Saskatchewan's largest volume home builders. Roger rolled out the launch of single-family housing in Humboldt. This include booking media, interviews, working with ad agencies, helping create action plans for the multi-family and single family housing market for all three markets. He is proud of helping direct the first "Goodwill House" in Prince Albert which helped raise over $70,000 for Vic Hospital - ICU. - Saskatoon based custom home builder - Roger designed and implemented the company marketing plan, was part of the Senior Management Team, developed and trained the sales team of 5, communicated with industry representatives, realtors and clients. During his involvement, sales doubled and they are now one of the major players in new home construction in Saskatoon. Roger was proud of his involvement with the team's launch in both the first ever "Holmes Approved Home" as well as the "Pink House Campaign" in Saskatchewan. They were announced as a finalist for the Bridges Awards for the Marketing Award for the Pink House Campaign project. - Product and service company for homebuilders - As Sales Manager he had the opportunity to build a team from 2 to 7 employees in less than two years. This company's territory was at its initial start up phase when he started. In less than a year they were grabbing a significant market share from it's competitors. Roger managed the staff at the Saskatoon Branch and dealt directly with the CEO in Regina on business development for Saskatoon and area. ​ - Buffalo Bill's Food Products Ltd - Roger had the opportunity to develop his own business (Buffalo Bill's Food Products) from the ground up in the early 90's. As President he developed the business and marketing plan, logo, outside sales, focus groups, trade-shows and company management. It was a great opportunity and our product ended up in 180 stores throughout Saskatchewan. 8 years Senior Media Marketing/Sales in Saskatchewan radio industry (CJWW, 92-9 the Bull, Rock 102, 104.9 the Wolf). For each station he developed a small list into a Senior Account list in a short period of time. In advertising he had the chance to work with almost every kind of business and industry, consulting on advertising, brand development, recruiting, and business growth. 8 years hard work in the Alberta and Western Saskatchewan oilfield including management roles (service and drilling rigs) :-) Specialties: Taking new ,junior ,senior salespeople to the next level, branding and imaging, new and existing business development, team building, business consulting, negotiating, marketing, coaching, leadership, expert in rapport building and communications.

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